Introduction to Media and Communications

Ever wanted to better understand how the mainstream media works, and why social media is where the 'content action' lies?

A seminar with Karen Warner from communications consultancy Press the Point was a great introduction to Media and Communications, delving into:

• The basics of print, radio and television news and what drives reporters;
• The basics of an interview and how to prepare;
• The pros and cons of social media and;
• How to write an engaging 'hook, line and sinker' article.

As an opportunity to ask those big questions about media to a media expert and covered topics such as

• Media-101
• Crafting Media Material
• Interview Techniques
• Mainstream vs. Social Media